Kudos

Endorsements

“Alyssa elevates every team she supports. She brings clarity, precision, and exceptional writing skills to complex programs, translating technical work into concise, compelling storytelling that drives real results.”

“She is a self‑driven communications leader who strengthens cross‑functional collaboration across Microsoft HQ, field teams, and external partners. Her ability to quickly diagnose issues, propose solutions, and improve processes makes her an indispensable problem solver.”
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“Alyssa consistently delivers high‑quality digital communications and marketing assets that land with impact. Her business acumen, creativity, and drive for results ensure every initiative is understood, adopted, and seen in its best light.”

​"Alyssa, your efficiency makes me weep." -Chet Faliszek VALVE

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"Do you work here?" -Home Depot, Dunn Lumber & Grey Barn Nursery customers

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"You're a Swiss army knife." -Ann Mamallo Roesener Microsoft

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"Alyssa is my secret weapon." -Molly Schachter

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​"Alyssa, your efficiency makes me weep." -Chet Faliszek VALVE 〰️ "Do you work here?" -Home Depot, Dunn Lumber & Grey Barn Nursery customers 〰️ "You're a Swiss army knife." -Ann Mamallo Roesener Microsoft 〰️ "Alyssa is my secret weapon." -Molly Schachter 〰️

Awards

Exceptional Event Strategy & Communications | Annual Offsite  (2023- 2025)

Led end‑to‑end communications for three annual Microsoft offsites, partnering closely with the Chief of Staff team to deliver a cohesive, high‑impact experience across the organization.

  • Developed the full messaging strategy, invitations, internal marketing, and event identity, including original photography and videography, driving strong attendance, excitement, and organization‑wide engagement.

  • Executed a seamless narrative and event flow, supporting logistics, presentation development, and experience design that resulted in top‑rated feedback and a more energized, aligned, and connected team.

  • Sustained momentum through post‑event storytelling, producing recap content, curated photos, and a well‑received highlight video that reinforced team pride, showcased shared experiences, and strengthened connection across the organization.

Excellence in Campaign Communications | Microsoft Give Initiative (2023–2025)

  • Partnered closely with the Employee Experience & Culture Lead to develop an engaging, organization‑wide communications strategy for Microsoft’s annual Give Campaign, inspiring meaningful participation throughout October.

  • Created original, high‑impact storytelling across email campaigns, internal sites, and multi‑channel content, including a detailed Give website with multiple entry points that sustained awareness and action.

  • Drove three consecutive years of increased volunteerism and donations, contributing to the organization’s role in raising millions of dollars for charities and nonprofits worldwide and strengthening our culture of giving.

Recognition | Digital Experience & Executive Communications (2023–2025)

  • ​Recognized for excellence in digital content strategy through the creation, mapping, and ongoing management of the Global Customer Experience (GCX) organization’s internal website, ensuring clear navigation, consistent messaging, and a cohesive experience for thousands of Microsoft employees.

  • Strengthened executive visibility and organizational awareness by managing the General Manager’s LinkedIn presence, developing content that elevated the GCX mission, showcased team impact, and encouraged employees across Microsoft to engage with GCX programs, tools, and resources.

  • Delivered high‑quality communications support that contributed to award‑winning outcomes, enabling team members to be recognized for initiatives powered by your strategic planning, content development, and execution.

Creative Excellence Award | Microsoft Ringmaster Challenge (2022)

​In August 2022, our team in Microsoft’s Consumer Channel Sales & Marketing (CCSM) organization received recognition for the success of the Ringmaster Challenge, a global digital‑marketing learning initiative developed in partnership with Circus Street.

  • I created the creative concept and gamified theme, including the “Ringmaster Challenge” name, narrative, and all supporting copy.

  • The program achieved record engagement across geographies by transforming upskilling into a friendly, high‑energy competition

  • I wrote the global communications that motivated teams worldwide, drove participation, and reinforced the value of continuous learning.

This award also reflects the collaborative partnership with Circus Street’s team and the creative freedom and support provided by CCSM leadership. I was honored to be included in the celebration — complete with a custom avatar mug.

Outstanding Research Honorable Mention & OSHA National Award | Mask Selection Digital Tool (2022)

  • Served as copywriter and photographer on a select University of Washington Communication Leadership team supporting the Washington State Department of Labor & Industries (L&I) and Restart Partners in redesigning and promoting the Mask Selection web application, a public‑health resource used by workers across the country.

  • Developed original, bilingual (English + Spanish) social media messaging and campaign content in partnership with L&I’s Public Works team, ensuring accuracy and resonance across diverse worker groups. Campaign posts were published across L&I’s Twitter, Facebook, and LinkedIn channels and amplified nationwide, reaching audiences across agencies and stakeholder networks.

  • Contributed to a nationally recognized public‑health initiative, with the Mask Selection web app downloaded in all 50 states and more than 30 countries, supporting safer workplace practices during COVID‑19. The project earned an OSHA National Award and an Honorable Mention for Outstanding Research from the UW CommLead program.

  • Enhanced campaign visibility and engagement through original photography and creative storytelling, including a widely shared image of Seattle’s “Waiting for the Interurban” statues wearing masks, helping the campaign stand out during a time when virtually no stock imagery of masked professionals existed.

Learn more

Nominations

Innovation in Public Health Technology — Paxlovid Wizard Nomination (2022)

During my graduate studies in the University of Washington’s Communication Leadership program, I created the Paxlovid Wizard, a mobile website concept designed to close critical gaps in the federal Test‑to‑Treat program.

The tool streamlined access to Paxlovid for at‑risk, low‑income, rural, and underserved communities by replacing telehealth barriers with a guided eligibility flow, multilingual support, and a delivery pathway leveraging USPS Priority Express.

The project addressed inequities in internet access, transportation, language availability, and medical access, offering a scalable model for rapid medication delivery during public‑health emergencies. My work included UX design, content strategy, research synthesis, and a full end‑to‑end service model.

“Alyssa’s project demonstrated exceptional creativity, rigor, and real‑world impact. The depth of her concept, the clarity of her problem‑solving, and the strength of her prototype stood out as a model of student innovation in ethical technology and public‑interest communication.” — Dr. Sarah Lohmann, Full‑Time Teaching Faculty, University of Washington Information School, specializing in IT governance, cybersecurity, and emerging and energy technologies.

Recommendations

Check out LinkedIn.com/alyssahagen/recommendations